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First, you have the audience. These are the human beings that your executive summary might be geared toward, together with your supposed target market, potential customers, competitors, and so on. Always keep in thoughts that your audience will determine the extent and type of data that needs to be presented to them. For instance, in case your target audience is executives and senior group of workers of a particular corporation, your subjects have to awareness on the company, merchandise, offerings, and so forth. However, if your target audience is the overall public, your topics have to include matters inclusive of pricing, marketing approach, and customer wishes.
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